5 Tips for Giving an Honorable Eulogy



It's Memorial Day in the United States today. A day we are supposed to remember the men and women who have died in battle defending our country (and the free world), both its land and its peoples, as well as its ideals and interests.


Today, “war” doesn't mean the same thing, isn't perceived the same way, as it was back when we were extricating ourselves from the British, fighting among ourselves in the Civil War, or banding together with the Allied Forces in World War II – but soldiers have gone forward under the same mindset in all generations: to give service, and even their lives, to their country.


Offering a memorial talk for anyone, be it a soldier, a friend, a parent, a grandparent, or even a child, poses a challenge to even the most seasoned speaker. Rarely, however, are all, or even any of the mourners 'seasoned speakers'. Instead, it is family and friends who are pressed into service with little time to prepare, much less process, the emotion involved in their task.


If this someone is you, or someone you know, I hope the ideas below will help you offer your thoughts and bring comfort to those in mourning with you.


5 Tips for Giving an Honorable Eulogy


1. Be Personal. Unless you're an outside moderator, such as a preacher or public official, you had a connection to the deceased. Share the connection. Use your personal relationship as a touchstone in your talk, so we can see where in their life you fit in. It will make your words more meaningful, and perhaps give us insight into whom we're mourning, even if we thought we knew everything about them.


B. Tell Stories. How did you first meet? Did you have any adventures? What is your lasting memory of interacting with them? Starting with “I remember when...” will instantly put you into your tale, and help transport the audience from this somber scene to one that held more joy, more excitement, more hope.


Stay positive, and don't reveal facts that were meant to remain private, or that could create controversy. Now is not the time to reveal embarrassments or shocking realities. Now is the time to be honoring, focusing on the best aspects of the life that was lived.


C. Laughter Heals. In most cases, it IS okay to use humor in a eulogy. Your funny anecdotes with your friend will help others remember their own joyful moments. Keep in mind there is a difference between being humorous and making fun. In a memorial, the deceased should never be demeaned or called out for the sake of a laugh. The less you knew him or her, the less you know those gathering, the more cautious you should be. Finding humor in times of pain, however, can be a great way to honor the dead and help heal the living.


There are many types of memorial services. If you're at a wake, humor can be more involved and is actually expected and desirable. If it's a ceremonial burial, humor may be taboo. Know the situation you're in.


D. Be Short. The longer you speak, the greater the chance you will either be overcome with emotion, or your audience will become overcome with the desire to make you sit down. Don't try to say everything – just hit one or two points, and sit down so the next person can speak.


If it is your child, parent, or sibling, you can't really put a time limit on your grief – you have a lifetime of thoughts to share. Going on too long, however, opens the door for you to say more than you want to, and can go from healing to despondency, from honoring to painful public grieving. Start with two or three ideas you definitely want to share, and if you go long, no one will think less of you. But know that once you have said what you were determined to say, you can sit down before breaking down, confident you've honored their memory the way you intended.


E. Speak Like a Human. Don't put pressure on yourself to be eloquent.  You can use a quote, a poem, even a verse from a song (said or sung), as long as it is pertinent to the deceased rather than an opportunity for you to look good. This is not the time to be concerned with giving the greatest eulogy in history. Be yourself – talking to a group of other people who loved the person you are honoring, just like you did.


We've seen a fair amount of very public memorials in the last 20 years that have 'raised the bar' for what we might expect from ourselves – from the pomp and circumstance of Princess Diana to the entertainment extravaganza of Michael Jackson to the somber despair witnessed following September 11th, 2001. Most of us won't find ourselves in those situations. Most of us will be in front of 25 to 200 friends and family in an afternoon service, at a loss for breath, much less for words. Don't expect yourself to be superhuman in these most human of moments.


Remember the memorial service is more for the living than the dead. It is a time for grieving for most, whether that comes through tears over death, celebration of life, or, most likely, a combination of the two. You've been asked to speak both for your own peace of mind and to add to the collective honoring of those in attendance – your thoughts, your memories, matter. Be Personal, Tell Stories, Laugh, Be Short, and Be Human – and you will show your honor and respect for both the living and the dead.








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If You Don't Write It, You Won't Say It


I recently had a speech contestant ask me if I'd watch his speech at the contest that night and give him some feedback. Always happy to do that - it's my job, but also a passion to help other speakers when I can.

I emailed him some basic thoughts, and asked if he'd send me his script so I could help him work through some  kinks in the speech. His reply? "I haven't written it down." My jaw quickly collided with my keyboard.

On one hand, it's somewhat impressive that he got as far as he did without a script (District Level). On the other, I can't help but wonder how much farther he would have progressed if he'd been willing to put his speech to paper, or at least to an electronic document. Why put yourself in the position of giving what amounts to a rehearsed impromptu speech time after time? Why put your audience in position of having to listen to it, for that matter?

I've written before on the benefits of writing your speech - but maybe it takes focusing on 3 Points of Pain to get my point across:

1. Sloppy Stories - you may have the perfect story in mind, but your mind has a way of adding fluff and diverting your train of thought mid-sentence if you have sharpened your story in writing. Don't risk wasting words on an aspect your story that doesn't matter. If you're talking about recovering from a head injury after a car wreck, for example, we probably don't need you to go into the details about how you financed the car when you bought it.


2. Train Wreck Transitions - you've memorized the order of your stories or point chunks, kudos to you. But if you aren't smoothly going from one point to the next, your audience gets mentally thrown around as they try to follow you from point to point. You can end up leaving them at the last town and, by the end, wondering how you got from the station to the final destination. Transitions are one of the few parts of a speech I recommend memorizing, if possible. It'll save your listeners from mental bumps and bruises, and possibly save you from getting derailed entirely.

3. Clumsy Closes - nothing ruins a great speech like a lousy close. People finish with the meat of their speech and then just seem to hit the eject button. They may be out of time, out of energy, or simply out of ideas - and they end up leaving their audience out in the cold. No matter how exciting, funny, and/or insightful the journey has been, if you don't bring them to a moment of closure, your message will be lost. I admit, finding your close is difficult - I do a wonderful job finding closes for others, but often call in help on my own.

The Bottom Line: If you don't write it - you won't be able to consistently improve upon it or even remember to say it from presentation to presentation. I'm not saying you have to memorize everything word for word, that you need to read your notes, or that you have to be perfect. In fact, I'm a big proponent of the trigger method of using notes in a longer presentation. But if you don't have something to reference as you prepare, something to build upon other than merely the ethereal and ever changing mental images in your head, you're limiting your audience's experience, and your own ability to Speak....and Deliver.


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Fear of Public Speaking: Speak Anyway


Over the last few weeks, I've been working with a client who is simply scared to death of speaking in front of other people. Despite this acknowledged fear, he has come to the decision that he needs to put on seminars and make himself available to local groups as a speaker in order to create a clientele - hence he hired me to help him develop content, polish his presentation skills, and, ultimately, conquer his fear.

Frankly, the first two are far easier to handle than the fear itself - because fear is often built with emotional anchors from past experiences, outside forces seemingly beyond our control, the belief that we won't be good enough, and/or that an audience member will, at some point during our presentation, pull out an Uzi and blow us to bits because we weren't perfect.

Fear manifests in many forms in speakers at all levels. Even the most experienced speakers will generally admit to have some fear before going on - they've just learned to deal with it. Others break into a cold sweat just thinking about it, start to get an upset stomach right before going on, or literally have to let go of their last meal in the back room before taking the stage.

Whatever your individual fears, or the intensity level of them, they are real, tangible, and potentially crippling. I won't kid you - there aren't simple, cookie cutter answers to overcoming your fear, but there are some strategies to manage the fear, and Speak & Deliver anyway.

1. Accept Your Fear. It's OK. It's normal. It can actually be useful. Denying it will send you down a myriad of other rabbit holes as you try to determine what's wrong with your speaking, or lack thereof.


2. Pinpoint the Origin. I've had clients whose fathers repeatedly told them to shut up. Others were embarrassed at school. Some forgot their lines in a class play. Whatever the reason, pinpointing it allows you to look at it in a new light, especially with the help of a coach, and move beyond it.

3. Move Forward Anyway. That's one of the best qualities of the client I mentioned in the open. He's moving forward by hiring a coach, setting a date, and inviting attendees. He knows the day will come, and he'll have to speak. He'll be better than he thinks, and will be dramatically closer to managing his fears and accomplishing his goals than if he just sat focusing on his fear every day.

4. Practice. Wow, mind-blowing concept, isn't it? Even without an audience, forcing yourself to practice creates more confidence in your material and builds valuable mind-memory to fall back on in the moment. If you haven't given the speech from start to finish before you HAVE to give it, you are self-sabotaging your presentation, creating a situation for both failure and the excuse for why you failed, simultaneously. You deserve better. Practice in front of your lamp or into your hairbrush or a peanut gallery of stuffed animals, but practice.


5. Change Polarity. Negative energy is still powerful, and when you learn to harness it, much as a cowboy breaks a wild horse, it can generate enthusiasm, vocal power, and physical energy on the platform. See #7 & #8 to find where you might find a Speaking Cowboy.

6. Fail. Because you will. You will invariably fail to fulfill the image you've created into your brain of what you have to do to become a speaker. You will fail repeatedly, even when you've given the audience the most amazing performance, shared the most valuable information, and gotten a standing ovation. Because that's how most of us are wired - to find the one or fifty things about our presentations we didn't do well, even while our audience is leaving with a pad full of notes and minds filled with new ideas. Fail, and Speak Anyway.

7. Find a Toastmasters Club. A great way to ease yourself into speaking in front of a supportive audience, many of whom have faced similar fears, and continue to conquer them. Not a great way to get ready for a speech you have to give in the next two days, two weeks, or two months. See #8.

8. Find a Coach. A third party who will help you focus on what you've done right while helping you add new skills to your speaking - speechwriting, delivery, marketing, whatever you need work on. Find someone you respect, or is respected by those you trust. Get together with them and discover if you have rapport - if they are a good match for you. Not all coaches are perfect for all clients. Need me to help you Speak & Deliver? Email me at Rich@RichHopkins.com.

There is nothing wrong with being afraid of Public Speaking. My client is still fearful, but he's giving a seminar this weekend anyway. I can't wait to hear how it goes, and start work with him on his next one.

Unless you let the fear stop you from sharing your value with an audience who needs to hear you despite your fear. We think you're better than you do. If what you say can help me, entertain me, educate me, inspire me - I will forgive a myriad of imperfections from you as a speaker. But I'm cheated out of all the preceding if you won't find a way to Speak & Deliver, even while shaking in your boots.


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Humor Spotlight: Learning from Brad Montgomery

April is Humor Month here in Speak & Deliver, so when I found out I'd have the opportunity to see Brad Montgomery "Funny Motivational Speaker and Meeting Energizer" speak for free, I jumped at it! Arapahoe Sales Pros brought him in to speak for their 42nd anniversary - the same group I got to speak for about six weeks ago (does that mean we shared the same stage? no - unless you're a truly slimy marketer).

He did a spectacular job in the 30 or so minutes he spoke, and gave me permission to share a few of his humor techniques I observed with all of you...

Scatter-Shot Speaking - Brad speaks a mile-a-minute, but was never too fast to be understood. The speed made his humor all the more humorous, because he wasn't sitting on any lines 'expecting' laughter, and he was able to quickly string together quip after quip. His rhythm seemed to mimic a comedian more than a keynoter, but his overall content was still keynote quality.

While you don't want to adopt a style that isn't your own, be aware of how your cadence affects how your message is received - and practice speeding up and slowing down during different parts of your presentation, based on the nature of your content.

Voices - Brad used several voices, from a southern accent to a serious 'boss-like' tone to a 'silly dumb guy' voice that all added to the humor in what he was saying, while simultaneously giving us a clearer picture of the situations he was discussing. At one point he even went into 'Yoda' mode, putting his hands on top of his head to form the long pointy ears of the legend living in a galaxy far, far away.

Magic - This is a talent I have seen many successful speakers use, to make both serious and humorous points. Today Brad targeted TSA, illustrating the game he plays (or says he plays) with agents searching through the mysterious and magical contents of his bag. No spoilers here, but he created quite the laugh to open his speech with this technique.

Magic might not be your forte, but consider visiting a local magic shop and learning a trick or two. You never know when the moment will be just right for you to pull a rabbit out of your hat!

Absurdity/Exaggeration - a staple of humor for speakers, he used this to contrast examples of the types of people in the workplace, at one point suggesting no one actually chooses to suck fellow employees into the vortex of despair and depression. Clearly, he hasn't worked at the jobs I have...

Observational Humor - perhaps his most powerful technique of all. The meeting is a networking function, and about 30 of us introduced ourselves and what we did before he spoke. I didn't see him taking actual notes, but he drew a tremendous amount of humor from what many of the members said.

Example: a charter member talked about how he never wears the same shirt when he teaches, leading Brad to comment on how massive his closet must be, followed by a suggestion that he team up with an organizer and a carpenter in the room to expand the one he has. Later in the meeting, he questioned the man's willingness to admit he'd had nothing to do on Thursday mornings for 42 years (charter member)!

These lines and the zingers Brad threw out at many of the others were all said in fun and delight, and received as such. They also provided a wonderful connection between him and his audience - instead offering a 'canned' speech, he paid attention to his audience, showing both respect and interest, and earning it back in spades.
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Overall, Brad average a laugh every 90 seconds, called out almost of third of the group in one way or another, provided a non-intrusive plug for his book, "Humor Us", thanked the people who brought him in without wasting our time, and left the group feeling good about him because he made them (and me) feel good about themselves.

If you ever get a chance to see Brad - take it. I learned (and was reminded of) a lot from him in just 30 minutes. As a student of speaking, do everything you can to study those that are doing what you want to do - it can be both educational and encouraging, if you're willing to soak in the experience.

Thanks Brad, for making the meeting this morning a great success, and giving me great tips to help my audience Speak... & Deliver

Bonus - watch the video below to see Brad in action, and how he customizes to a high-degree. Are YOU paying attention to your audience, both before and during your presentation?







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Speaking With Humor: Costuming



They say clothes make the man. They can also make the laugh, if you're giving a humorous presentation, or even simply making a humorous point within the speech. There are many pitfalls to costuming, but when used correctly, what you wear can make your speech all the more memorable, and all the more effective, for your audience.

The first thing to think about, in terms of any speech, is the audience. Is costuming appropriate at all? Do they expect it? Will it affect your credibility? Is your meeting planner OK with it?

The second consideration is whether or not the costuming makes a significant contribution to the speech, humor, or significant point. If you just like wearing a Superman cape because you think it's cool, you're not doing yourself any favors. If you're using it during a specific point of the talk to enhance a character or add a dramatic/comedic flair, go for it!

Thirdly - does your costuming have to be seen throughout the entire speech? There's a big difference between wearing a cowboy hat or clown nose through an entire speech versus bringing them out at an appropriate time. If your costume involves an outfit, do you need a tear-away outfit over it, or are you willing to wear those marathon shorts on stage for 30 minutes?

5 Ways to Costume For Humor

A. Exaggerated Character: If you're coming out as someone other than yourself to entertain an audience, dressing the part is always appropriate. Unless you're trying to be an impersonator, however, taking the costuming to a level of exaggerated silliness - with makeup, shoes, oversize outfits with padding - will help cue the audience that you are lampooning a character, and encourage earlier and more intense laughter.

B. Out of Character Character: If you're in front of an audience that knows you one way, and you come out dressed in an unexpected outfit (CEO dressed as a basketball player, conservative older person in a decidedly non-age appropriate outfit), you can get the audience laughing before you say a word. Once you DO say a word, your costuming better make sense, though, or the audience will be lost.


C. Out of Place Character: If you're speaking to Disney, walking in as Shrek (a competing character) maybe exactly what a humorist needs to do. If you're just using Shrek to make a point, it might be better to simply have a Shrek mask you can remove immediately, once the laughter subsides. Sometimes less is more - a cigar, for example, can easily be used to reference many public figures, from Groucho to Winston Churchill to Pres. Bill Clinton.

Be careful how far you take a joke, however. Religious and political costuming is always iffy, and Ted Danson can attest to the perils of appearing in 'blackface' in the modern age (anytime after 1930, really), so racial costuming should not be in your repertoire. In all cases, research your audience.


D. Thematic Support: Talking about clowning around and taking life less seriously? Patch Adams made the clown nose an effective tool for humor and poignancy. A funny hat, sunglasses, offbeat shoes, or theme tie can all be subtle costuming techniques, especially if they become noticed only upon introduction, versus invading the speech from the start.

E. Hidden Costuming: Desperate to use the cape no matter what? Want to reveal that Yankees uniform at just the right moment? Wearing boxers with the company logo? Make sure that your timing is appropriate, your ability to reveal is flawless, and your ability to get your pants back on unfettered.

One of my favorite costuming effects was a speaker wearing a hospital gown for the entire speech, his bare feet and ankles apparent. It created tension for the audience as we wondered if he was wearing anything under it, and when he got to the inevitable joke about how breezy hospital gown are, he turned around, wearing bright yellow, silk smiley boxers, and took a bow. The laughter was loud and long.

Costuming isn't always humorous - sometimes it's used to create a character for serious purposes, to relive an event, to add credibility (wearing a pilot's uniform), to identify with local sports teams, or just to show individuality (Think Dennis Rodman/Lady GaGa).

When done right, your costume will help you hit a home run. When done wrong, it becomes worse than a wardrobe malfunction - it'll sabotage your entire presentation. Practice your costuming, run it by other speakers or your speaking coach, and make sure your meeting planner is prepared for it. Now, go get your spandex tights on and Speak....& Deliver!







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Speaking With Humor: Irony


Humorous Irony - the juxtaposition of a statement with a reality that contradicts it in an unexpected, occasionally outrageous, manner.


Writers, comedians, cartoonists, advertisers, speakers of all kinds have been using irony for years - it's a fantastic way to create humor without being directly hurtful - while still communicating a point for your audience. Irony plays a huge role in the success of the Far Side, Calvin & Hobbes, Dilbert and Doonesbury. Shows such as Seinfeld, Fraser, and Community all use irony as their main source of humor.


Today, irony runs rampant on Facebook (TIP: FB can be a good place to test your ironic laugh lines before getting in front of an audience).

Pinning down the definition of irony isn't easy. The definition above is accurate, but its application is so broad, training people to use it is a very specific exercise. For your individual speech, you need to carefully look for moments irony will add to your message, or even lighten your message.

You can't force irony - it has to come naturally out of the scenario you're describing. Below are some quick examples of identifying irony from my own life:

A. I have a blog called RichAnyway - A Blog About Life With No Excuses. So far, I haven't done much with it, and every time I start a post, I have to actively avoid making excuses for not blogging enough. Sad, but true. And Ironic.

B. I just put my book Go Ahead & Laugh on Amazon. To do so, I had to recreate the files, and redesign the cover. Where's the irony? It says "compiled and Edited by Rich Hopkins" - a typo in the very line identifying me as the editor. Sigh. I've decided NOT to change it, and instead call it a "bonus humor tip"!

C. As parent, I continually find myself the victim of irony - such as telling my kids to pick up after themselves, and then being called out for leaving dishes, cans, or clothes laying around - usually because I have to get up in a hurry to make sure THEY are doing what they are supposed to. They call me out, and it's irony on two different levels, both what I did and WHY I did what I did.

The use of irony, as with any humor, carries risk. Pointing irony back at yourself is the first and best option, using secondary characters such as your family and friends is a close second. Using irony to poke fun at political or religious situations is dangerous, and even poking fun at the competition can put you in a bad light. Know your audience, with this, and ANY type of humor.

Best way to find irony in your speech? First, find the moments you talk about yourself, and see if you could be seen playing the fool without losing credibility.

Second, find the serious spots, and look at the situation with the eyes of an outsider - it may be serious up close (such as your truck bursting into flames), but bystanders may have a different spin on it.

Third - get a coach who edits for content, not just grammar - a creative coach. I work with my clients on discovering the humor in their speeches everyday, humor they overlook by being too close to their material.

Irony is the first of several methods I'll look at over the next couple of weeks. Play with it, practice it, and USE it. It's a great way to Speak...& Deliver!


Bonus Tip - Sarcasm is similar, but different. It can use irony, but isn't always pure irony. Consider it a slightly evil twin brother. Check out "Speaking of Sarcasm" for more.


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April is Humor Month in Speak & Deliver


In honor of my FAILED humor on Sunday, April Fool's Day, I am declaring April HUMOR MONTH here in Speak & Deliver!

In case you missed it, my Facebook Status on the 1st announced that my wife was pregnant with our 7th child. This IS not true - but is our annual prank on our family, and I think we've even done it on Facebook in the past. It was meant to be funny, the ultimate Speak but NOT Deliver, but it was an EPIC FAIL, because so many people believed it, and didn't really find it humorous that we lied about it!

Why was it an EPIC FAIL?

1. Too Realistic - we already have six, so what's a seventh, right? If I'd said she was pregnant with triplets, the exaggeration would have tipped people off, perhaps. If you're joking about something that isn't obviously funny, it may just not be received as funny. 

2. Wrong Crowd - with over 2500 friends, most don't know me well enough to tell I was joking. Why would they risk offending me by challenging the joke? Since it was too realistic, and they didn't have enough of a knowledge base about me and my family, they did the logical thing, and congratulated us, leading more and more people in the wrong direction. Lesson - subtle, inside humor doesn't work on the wrong audiences.

3. Distracting - since it succeeded to fool so many, it actually became a distraction, requiring multiple clarifications by both myself and my wife. We didn't attend church that morning, and our study group actually prayed for the pregnancy! Its success made it a failure.

4. Delivery - on the internet, it's tough to determine tone without any verbal or visual cues to accompany the words on the page. I didn't add any emoticons or funny pictures to match the announcement, leaving people with less room to doubt the veracity of my statement. If you want people to laugh, give them clues and cues!

Ironically, Kristi pulled this prank back in 2004 on her father, who did not take kindly to it. I'm not sure who got the last laugh on that one, since it turned out she really WAS pregnant, and didn't know it yet!

So, humor doesn't always work, even when used by a speaker who uses it constantly on stage. Them's the breaks as they say. So I'm doing 'penance' by making all my posts this month relate to using humor properly, one way or another. Practice makes perfect, right?

By the way, my book, Go Ahead and Laugh, is back in print - and tomorrow will be available for purchase directly from me, and then on Amazon later this week. Stay tuned for details! Until then, watch your humor, as you Speak...& Deliver!



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